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About Maddo

Date and Place of birth:
Mid-last Century, Nairobi, Kenya
Family: 1 wife, 2 daughters and 1 son
Real name: Paul Kelemba
Artist name: Madd / Maddo
Outstanding features: Protruding eyes and greenish brain matter
Hobbies: Working in between play

From his base at 4D Innovative Studio in Nairobi, Maddo makes his contributions to the Standard Newspaper. The weekly "It’s a Madd, Madd World" is his flagship and appears in the Saturday edition. The column has run continuously, uninterrupted, from 1989 when it first appeared at the Daily Nation as a black and white strip. The now full-page, full-colour, composite cartoon feature comments on political and social life with humorous but informative anecdotes. It has endeared itself with a sizeable readership while attracting the wrath of politicians. A natural artist, none of the schools he attended offered art classes.

Maddo started off soon after school in 1981 in an advertising agency before producing illustrations for magazines and other periodicals. He joined the Daily Nation in 1986 as an editorial cartoonist and features illustrator before moving on to The Standard. He has also done real-life, action comics (in example the comic "Miguel Sede") and numerous 3-frame humor strips. His work has been featured by numerous publications and TV stations inside and outside Kenya. He’s been honored by a number of organizations including awards on merit.

Besides his weekly column, Maddo runs a medium-sized media company in Nairobi known as 4-Dimension Innovative (formerly Communicating Artists Limited) with his colleagues Gado, Kham and Frank. The first two contribute to the Daily Nation and The Standard respectively. They publish periodicals on behalf of Non-Governmental Organizations and other clients along with producing an animated feature for the TV station Citizen, called The XYZ Show. They have published the 10 year annual edition of PopEd Magazine (Population Education) for UNFPA and also had their own titles, African Illustrated (1997) and Penknife (2002-2004).

Maddo’s work produced over the past 21 years is awaiting publication after he compiled it at the Bellagio Conference & Study Center in Italy with the support of the Rockefeller Foundation. A yet to be titled show for TV is in the works from his stable. He is also involved in retracing and archiving East African music with Ketebul Music of Nairobi.

He has mounted several exhibitions, along with other media artists, at Alliance Française de Nairobi, Goethe Institut and the Japan Information & Culture Centre in Kenya. His work has also been exhibited in other joint efforts in Tanzania, Uganda and Europe. Maddo has toured Japan under the sponsorship of the Japan Foundation to meet and interact with manga (comic) artists in that country.

Madd World is the longest running column of its kind in the East African region. It is only beaten on the timeline by Edward Gitau’s Swahili humor strip, Juha Kalulu, created in the early 1960s

Maddo claims to have published 1, 010, 092 editions of the column - give or take a million!

Anybody doubting that?



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Its a madd madd world is published every Saturday in the Standard newspaper.